A chat with Lucy Snell, New Business and Marketing Consultant at Cherry. Cherry is a boutique agency that works with creative agencies in all areas of new business. In our chat we explore:
– How to do new business in a pandemic
– How to identify salespeople that are as good as their hype
– How to build relationships with Marketing Directors
– Common mistakes agency leaders make when it comes to sales
– How the agency landscape is shifting
– The economics of running an agency
– The Agency Growth Academy, just launched by Cherry.
Find out more about Cherry here.